Last Updated: December 25, 2025
Important: By using Busel, you agree to these Terms of Service. Please read them carefully. If you do not agree, you may not use our service.
These Terms of Service ("Terms") constitute a legally binding agreement between you and Busel ("we," "us," or "our") concerning your access to and use of the Busel website (busel.ai) and analytics dashboard service (the "Service").
By accessing or using the Service, you agree to be bound by these Terms and our Privacy Policy. If you are using the Service on behalf of an organization, you agree to these Terms on behalf of that organization.
Busel provides an analytics dashboard that aggregates data from various third-party services including:
We provide tools to visualize, analyze, and gain insights from this aggregated data.
Busel includes AI-powered features that analyze your data and generate insights:
These features use third-party AI providers (OpenAI, Anthropic, Google Gemini, Perplexity) to process your data and generate responses.
To use the Service, you must create an account by providing:
You are responsible for:
You must be at least 16 years old to use the Service. By creating an account, you represent that you meet this age requirement.
When you connect third-party services to Busel, you are responsible for:
You must:
Your use of third-party integrations is subject to the respective terms and privacy policies of:
You may use the Service only for lawful purposes and in accordance with these Terms.
You agree NOT to:
We offer both free and paid subscription plans. Current pricing is available on our website and may be changed with 30 days' notice.
All payments are processed securely through Stripe. By subscribing to a paid plan, you authorize us to charge your payment method on a recurring basis.
You may cancel your subscription at any time. Upon cancellation:
The Service, including all software, text, graphics, logos, and other content, is owned by Busel and protected by copyright, trademark, and other intellectual property laws.
You retain all rights to the data you provide through third-party integrations. By using the Service, you grant us a limited license to:
If you provide feedback or suggestions about the Service, we may use them without obligation to you.
We collect, process, and store your data as described in our Privacy Policy, which is incorporated into these Terms by reference.
We are committed to GDPR compliance and protecting your data rights.
We strive to provide reliable service but do not guarantee 100% uptime. The Service may be unavailable due to:
We reserve the right to modify, suspend, or discontinue any part of the Service at any time with reasonable notice.
IMPORTANT: AI-GENERATED CONTENT
The insights, recommendations, chat responses, and resources provided by Busel are generated by artificial intelligence systems. You acknowledge and agree that:
Always exercise your own judgment and consult qualified professionals when making important business decisions.
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO:
We do not guarantee that insights or analytics provided by the Service are accurate, complete, or suitable for any particular business decision.
TO THE MAXIMUM EXTENT PERMITTED BY LAW, BUSEL SHALL NOT BE LIABLE FOR:
OUR TOTAL LIABILITY SHALL NOT EXCEED THE AMOUNT YOU PAID US IN THE 12 MONTHS PRECEDING THE CLAIM, OR €100, WHICHEVER IS GREATER.
You agree to indemnify and hold harmless Busel, its officers, employees, and agents from any claims, damages, losses, or expenses (including legal fees) arising from:
You may terminate your account at any time through account settings or by contacting us at hello@busel.ai.
We may suspend or terminate your account if:
Upon termination:
These Terms are governed by the laws of the Netherlands and the European Union, without regard to conflict of law principles.
Any disputes arising from these Terms or the Service shall first be attempted to be resolved through good-faith negotiation. If negotiation fails, disputes may be resolved through binding arbitration or in courts of competent jurisdiction.
If you are an EU consumer, you retain the right to bring proceedings in your local courts and to use alternative dispute resolution procedures.
We may update these Terms from time to time. We will notify you of material changes by:
Your continued use of the Service after changes take effect constitutes acceptance of the updated Terms.
These Terms, together with our Privacy Policy, constitute the entire agreement between you and Busel regarding the Service.
If any provision of these Terms is found to be unenforceable, the remaining provisions will remain in full effect.
Our failure to enforce any provision of these Terms does not constitute a waiver of that provision.
You may not assign or transfer these Terms without our written consent. We may assign these Terms to any affiliate or successor.
We are not liable for delays or failures due to circumstances beyond our reasonable control.
If you have questions about these Terms, please contact us:
By using Busel, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service.